1 September is World CLL Day – the campaign toolkit is now available for you to use and include in your communication plans!
Every 1 September, the global CLL community unites to raise awareness about CHRONIC LYMPHOCYTIC LEUKEMIA (CLL) and give those affected by a diagnosis of CLL a much needed-voice.
In 2025, the WCLLD campaign focuses on strengthening health literacy, raising awareness, and empowering better decision-making. We are calling on stakeholders, healthcare professionals, industry leaders, patients and advocates to unite and amplify our message.
Together, we can:
- Promote health literacy, CLL awareness and timely intervention
- Empower patients to seek the knowledge to inform their choices
- Foster a global community of support and advocacy
Main tagline: Understand, Decide, Thrive
The campaign toolkit is now available for you to include in your communication plans.
A WCLLD25 campaign toolkit consists of:
- Social media header Images
- Social media planner and posts (run-up in August & 1 September)
- A diverse set of visuals sized appropriately for various social media platforms
- Translation of social media visuals and posts into selected languages (by August 15th).
- A WCLLD25 theme reel (short-form video content up to 60 seconds) each with a key message related to three key pillars of this year’s campaign.
- A Canva template for personalised video reel (30-40 second)
- A Canva template to create a social media selfie frame with a World CLL Day theme
- Infographic for use on website, social media, and presentations.
- #WCLLD25 Zoom background for showing support by using our specially designed Zoom background throughout August and on September 1st.
- Webinar on how to use the WCLLD25 toolkit (August 14th – time TBC)
Please spread the word and let other stakeholders and your clinical community know about World CLL Day and ask them for their active participation by building WCLLD into their communication plans!
World CLL Day is a great way of kicking off Blood Cancer Awareness Month for the CLL community. It will help build momentum for the CLL community on World Leukemia Day on 4 September and World Lymphoma Awareness Day on 15 September.
#WCLLD25 #CLL #HealthLiteracy #HealthDecisions #ThriveWithCLL